Marketing By A Million-Dollar Cleaning Service Owner.
Trusted by over 200+ Owners Like You.
Success Stories from our clients
We love seeing our clients win and grow! Over the years, we’ve helped hundreds of cleaning businesses achieve amazing results, and our case studies highlight just a few of those successes.
Guaranteed Results. No Contracts
Case Study 1
A New Website Skyrockets
Cleaning Company straight to page 1
About the Client
Nichole's Cleaning Service in Winter Garden, FL, had hired an office staff member to build her website, manage her Google Ads, and handle SEO. She came to us after talking to another one of our clients, who had recommended us. She was at $1.3 million in annual revenue.
The Challenge
- Page 4 rankings on Google with some service areas with no rankings.
- Google Ads converting at 7.9% (not good), and because of her low conversion rate, she was paying way too much for leads ($140/lead)
- A website that wasn't capable of converting traffic to leads.
- No email marketing to keep leads in her sales funnel longer than a few days.
Our Approach - Scale Bundle
Because the client was already generating over a million dollars in annual revenue, we developed an entire marketing suite of services designed to bring in enough leads to market above her attrition and to scale her company. The number one priority was to build a new website, as this would serve as the foundation for all other marketing efforts. We also reworked her Google Ads campaigns, started FB Ads, and SEO. Lastly, we set up her Market Smart CRM and started automated email marketing. The results were nothing short of amazing.
The Result (First 30 days - Aug to Sep 2025)
Case Study 2
Oregon Cleaning Service Find Success
With Cleaning Business Growth
About the Client
Cleaning by Knight in Bend, Oregon, came to us frustrated with the results she was getting from her current local marketing agency. The owner, Cindy Knight, told me, "They had dumped so much money into this company, but we're getting nothing." At the time she started with us, her revenue was $68,500, and she had eight cleaners. Today, just four months later, her revenue is $83,500, and she has 12 employees!
The Challenge
- Although she was paying for SEO, she was ranking on Page 7 with no ranking at all in two of three service areas.
- Google Ads converting at .7.14% (not good), and because of her low conversion rate, she was paying way too much for leads ($94.52/lead)
Our Approach
Our initial assessment was that her website was the root cause. We could tell that although she was paying for SEO, not a lot of SEO was being done on her site. We believed a new website would likely resolve all the issues, and it did. As soon as we launched her website, her rankings and her Google Ads results immediately improved.
The Result (April to August 2025)
In The Client's Words
"We've never had this many form submissions or phone calls. We're no longer sitting by the phone waiting for it to ring; we're running a thriving business. The results we got when we signed up with Cleaning Business Growth were immediate. We couldn't be happier" Cindy Knight, Owner
Case Study 2
Email Campaign Revamp Helps Tulsa Cleaning Company Re-Engage Customers and Increase Clicks by Over 400%
About the Client
Level Up Cleaning is a cleaning company based in Tulsa, OK, and owned by Teresa McConnell. The company has earned a reputation for reliability, consistency, and high-quality service. Level Up Cleaning had been using Keap/Infusionsoft for its email marketing. As operations scaled, it became clear that the company’s email and automation systems needed an upgrade to keep pace with new opportunities and higher customer expectations.
The Challenge
- Email engagement was consistently low, with clicks rarely rising above single digits. The highest-performing campaign over the prior year generated just 26 clicks, an outlier that couldn’t be replicated.
- The lack of list segmentation and limited reporting tools made campaign optimization difficult.
- The Keap platform was rigid, restricting advanced automation and tailored messaging.
- Email marketing has become more of a maintenance task than a growth driver, limiting its effectiveness in driving sales and client retention.
Our Approach
After moving to Market Smart CRM, we rebuilt campaigns with clear audience groups—new leads, current customers, and prospects—so messages were more relevant. Emails were improved to boost conversions, and full attribution reporting was set up to track exactly where leads came from. By feeding offline data like one-time and recurring bookings back into Google Ads, the system optimized for higher-quality leads. The result: better targeting, higher conversions, and lower cost per lead.
The Result (April to August 2025)
Let's Grow Your Cleaning Business
In one call, we’ll review what’s working, what’s not, and map your next stage of growth. Join 200+ cleaning business owners who’ve already walked away with clarity and an actionable plan - no commitment required.
Honest guidance. No pressure.
Audit your current marketing
identify gaps holding you back
A roadmap to get more leads
Marketing that fits your budget
Expert advice
No pressure
Honest guidance. No pressure.