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Cleaning Business Growth

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My Story

I'm Ginger Whitson, the owner of Cleaning Business Growth.  I spent 23 years working in corporate America as a trainer, executive coach and management consultant.  In January of 2015, I decided to do something CRAZY and started Love My Maids in Arlington Texas.  In less than five years, I grew my cleaning business to over $1.2 Million in annual revenue.

These days, I'm an absentee owner and help other cleaning business owners grow their businesses with great marketing, a sales funnel full of leads and marketing automation powered by Keap. And, I'm here to help you too!

My Team

Delivering quality work is only possible when we have people that know what they're doing and are committed to doing a great job for clients. While I still do much of the work myself, I realize that I can't do it all - or know it all.  Therefore, I have partnered with some great digital marketing pros that specialize in Google Ads, SEO or website design. . Everyone on my team is just as committed as I am to delivering great marketing at a price a small business owner can actually afford!

Digital Marketing Services For Your Cleaning Business

Marketing is what fuels growth!  But, it can be daunting to try to figure out where to invest limited marketing dollars.  We can cut through the confusion and help you put together a marketing strategy that is customized to make the most of your marketing budget. We will meet you where you are and help you to implement the right marketing to achieve your growth goals.

Modern Website Design

A - Modern Website

Good marketing starts with a good website.  Your website is your online presence and needs to be professional, designed to rank with Google and built to collect and convert leads. Our websites are high-converting and desiged for SEO right off the bat.

Google Ads Management

A - Google Ads

Google is the place to be if you want the people searching for a cleaning service to find you!  One of the easiest and most cost effective ways to generate website traffic and make the phone ring is to run Google Adwords campaigns.

Local Search Engine Optimization (SEO)


Where do people go that are looking for a cleaning service?  Google, of course! The best way to fuel growth is to make sure you are found on Google.  With our local SEO services, we'll get your website ranking organically on Google.

Automated Email Marketing

A - Email Marketing

Our automated email marketing platform - KEAP PRO - will enable you to stay in front of leads forever.  Never lose a lead again!  If you don't make the sale today, market to that lead until they are ready to buy.  When they're ready, you'll be top of mind.

Fill Up Your Sales Funnel With Leads!

Business growth is dependent on a steady and reliable stream of new leads. When you fail to keep your funnel full, your sales become inconsistent. Optimizing your sales funnel with great marketing reduces the risk of having lulls or spikes in new business. With consistency, your cleaning business is better equipped to grow at a pace that can be managed.


"Truly wants to see your business grow."

Literally cannot say enough good things about Ginger and Cleaning Business Growth. I started working with Ginger several years ago, initially I reached out to discuss her Keap Email Marketing solution - from our initial conversation, I knew Ginger was going to be an amazing partner. After seeing all Ginger’s amazing campaigns and how the system was designed to implement with out existing systems we decided to jump on board for the best package Ginger offered. Shortly after implementation we started seeing results, we had clients we hadn’t heard from for years calling to book service because they saw our emails, if you are not using this system you are 100% leaving money on the table. Shortly thereafter, we transitioned the management of our Google Ads to Ginger as well, her campaigns are magic - literally. The response we saw from her ads was explosive. Before Ginger we worked with several other providers who were downright awful. Made false promises, we’re horrible communicators and provided poor results. I can reach Ginger whenever needed, she is so easy to deal with, so helpful and always goes over and above just because. She’s not after your money, she truly wants to see your business grow. Thank you Ginger for everything you do, you’re stuck with us at Opulent for life!

-- Ian Marshall, Owner - Opulent Cleaning

"Can't recommend highly enough!"

Ginger and Cleaning Business Growth have been helping me with my google ads and KEAP for more than a year. Our email marketing campaigns through KEAP routinely net our company 10-15% of our incoming calls. Our google ads account for approximately 50% of our calls. Ginger’s attention to detail, regular review of our google ads account, and regular updates to our KEAP account as we integrate various software systems keep our business moving forward and our growth on track for our goals….and the automations make everything so much easier!! Thanks Ginger – can’t recommend highly enough!

-- Molly Moran, Owner - Greensweep Cleaning

"Easy to work with."

Ginger and her team have helped our company tremendously with keap and Google Ad Words. The campaigns that she’s designed are still going strong 2 years later. She is easy to work with and is a creative genius. 5 star all the way around!!!!

-- Lisa Sicliano - Owner, Rescue My Time

The difference it makes when someone KNOWS the cleaning industry is AMAZING!

After trying several other sources, I had Ginger set up and run my Google Adwords. WOW! The difference it makes when you have someone running them that KNOWS the cleaning industry is AMAZING!

-- Pam Clyde, Owner of Britlin Cleaning

Schedule a Free Marketing Consultation

Schedule some time with me today to talk about your growth goals and the marketing needed to achieve them.

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Cleaning Business Growth focuses on helping cleaning business owners grow their cleaning businesses..



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