Our Founder's Story


Ginger Whitson worked in corporate America for over 20 years as a trainer, coach and management consultant.  When she retired in 2013, she decided to live her dream of owning her own small business and started Love My Maids LLC in Arlington Texas.  In just over three short years, Ginger grew her cleaning business to become a Million Dollar Maid Service with over 350 recurring clients and 25 employees.  

What's her secret?  Great systems and great marketing!  Now, Ginger wants to help you grow your cleaning business with a great marketing plan, a sales funnel full of leads and marketing automation with the Keap® family of automation products! 

Ready to Grow Your Cleaning Business?


Create a Great Marketing Plan

Marketing is what fuels growth!  But, it can be daunting to try to figure out where to invest limited marketing dollars.  We can cut through the confusion and help you put together a marketing plan that is customized to make the most of your marketing budget.

  • Attract and capture more leads
  • Make more sales with a great sales process
  • Wow your customers and get lots of reviews and referrals


Fill Up Your Sales Funnel With Leads

Business growth is dependent on a steady and reliable stream of new leads.  When you fail to keep your funnel full, your sales become inconsistent.  Optimizing your sales funnel with great marketing reduces the risk of having lulls or spikes in new business. With consistency, your cleaning business is better equipped to grow at a pace that can be planned and managed.   


Put Your Marketing Into Overdrive with Keap®

All of this sound daunting?  It can be!  But, with the power of Keap's marketing automation 90% of your marketing can be automated, leaving you time and energy to actually operate your business!  

  • Automate lead capture
  • Generate automated follow-up reminders
  • Market to prospects continually
  • Regularly ask customers for reviews and referrals

Request a Demo

Michelle Ferris


 Michelle and her husband Ben founded Rain City Maids in 2015. Through hard work and perseverance they grew their business to over $1 million dollars in annual sales in just two years! Michelle leverages the experiences she has gained to help others grow their own cleaning business and achieve their goals through great marketing and marketing automation. Michelle is also a Keap Certified Consultant.

Ginger Whitson


 Ginger is the founder of Cleaning Business Growth and an Keap Certified Partner. Ginger also owns Love My Maids in Arlington Texas.  She started her cleaning business in 2015 and, in just over three years, grew to over $1 Million in annual revenue!  She is so passionate about how  Keap can fuel small business growth that she now spends all of her time helping other business owners grow their business with the power of marketing automation.